MANÍ KING LAUNCHES ITS CHOCOLATE BAR
Prodeman's flagship brand makes its debut in the candy world with a product designed for mass consumption growth.
Maní King adds a new chapter to its story with the launch of its first chocolate bar, a move that marks its entry into the competitive candy universe. The new product is already available in 33 and 90-gram formats, combining the quality of Argentine peanuts with the unmistakable flavor of chocolate.
This development is part of Prodeman's expansion strategy in the domestic market, which has already been gaining ground with its line of peanut pastes. With this new offering, the company aims to broaden its reach and attract new audiences, maintaining innovation as its hallmark.
"We are excited about this launch. It is a product we designed to reach more consumers, with a proposal that stands out for its excellence in the industry," said Marcos Nakasaki, Head of Marketing and Sales.
With this addition, Prodeman reinforces its commitment to continue adding value to the peanut supply chain, offering products that originate in the field and reach the table with a unique stamp at every step.
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